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PERFUME:TALE OF SCENTS AND ODORS
The art of perfume making is a delicate one. It requires skill to create a scent that matches both the occasion, and sits well with the wearer's own body odor. Over the years, the art that we know of now, began its journey as a scientific practice used to embalm the dead.
27 / 08 / 2021
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HOW MILLENNIALS ARE CHANGING THE PERFUME BUSINESS
Millennials are the driving force behind the trends reshaping the sector, according to beauty industry magazine Cosmetics Business. It says they want more transparency and more gender-neutral scents - often based on citrus smells.
05 / 01 / 2020
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ARTIFICIAL INTELLIGENCE CAN NOW CREATE PERFUMES,EVEN WITHOUT A SENSE OF SMELL
Isn't a sense of smell a critical part of creating perfume? While it's not unimportant, a lot of the groundwork when developing a new fragrance is done by evaluating data, and that's something artificial intelligence is highly qualified to do.
04 / 11 / 2019
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JEAN-CLAUDE ELLENA IS THE PICASSO OF PERFUME
How do you want to smell? Expensive? Seductive? Mysterious? If it’s all three, you’ve probably already fallen for one of the Editions de Parfums Frédéric Malle. The lush tuberose of Carnal Flower has been wafting from stylish necks since 2005.
24 / 10 / 2019
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WHY BUSINESS STRATEGY NEEDS TO BE MORE THAN PERFUME
Many business managers have come to see the annual planning process at their company as, at best, a necessary evil. To them, this process has become an almost perfunctory ritual that provides some sort of bottom-up foundation to prepare next year’s budget. And who could blame ...
09 / 10 / 2019
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CLEOPATRA MAY HAVE ONCE SMELLED LIKE THIS RECREATED PERFUME
Cleopatra VII, the last ruler of Egypt before the Romans took power, has been described as both beautiful and not so beautiful in ancient histories. The coins and busts produced of her seem to be a mixed bag as well.
01 / 10 / 2019
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GUCCI LAUNCHES ITS FIRST UNIVERSAL FRAGRANCE WITH THE HELP OF HARRY STYLES
Since creative director Alessandro Michele took over at the helm of Gucci in 2015, the Italian fashion house has evolved into the very definition of modern luxury.
28 / 09 / 2019
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CRAELT'S LIT-KKW BEAUTY'S FIRST SCENTED CANDLE DROPS THIS WEEK
Kim Kardashian is getting into the candle business. She’s about to launch her first under the KKW Fragrance line, inspired by her “favorite scent.” The Crystal Gardenia Candle is said to be lush and sensual with top notes of pink grapefruit, Anjou pear and water lily, middle n...
26 / 09 / 2019
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HOW KATE WALSH BROUGHT BACK HER BOYFRIEND PERFUME BRAND NEARLY 10 YEARS AFTER LTS DEBUT
Boyfriend has traveled a long road, one that includes two iterations of the brand. The first came nearly a decade ago, in 2010, when she introduced Boyfriend on HSN. It sold out in 20 minutes. The next year, she brought Boyfriend to Sephora stores, where it became a top perfum...
24 / 09 / 2019
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I WAS NEVER A FRAGRANCE PERSON UNTIL I SMELLED THIS ONE PERFUME
I’m so *extra* with my entire beauty routine (just ask my friends that have seen my beauty cabinet) but the one thing I’ve completely skipped altogether, surprisingly, is fragrance. My first foray into fragrance came by way of Jessica Simpson’s Fancy Eau De Parfum, which was a...
24 / 09 / 2019
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LAVENDER ESSENTIAL OIL MARKET FORECAST REPORT 2026: INDUSTRY REVENUE AND OUTLOOK BY PRODUCT,APPLICATION & KEYPLAYERS
The research study 2019 on Global Lavender Essential Oil Market speaks about fresh industry data and advanced future trends, ruling vendors, forecasts, analysis and discussion of trade facts, Lavender Essential Oil market size, evaluation of market share which gives a proper u...
19 / 09 / 2019
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HUDA BEAUTY' S CO-FOUNDER REVEALS HER TOP PERFUME TIPS AND TRICKS
Mona Kattan, 34, from Dubai, who draw up ‘Huda Elegance’ in 2013 with her sister Huda, says it is doubtless you’ll presumably well possibly quiet riot in opposition to the traditionally Western ways of be taught how to put on scent, and lift guidelines from the Heart East – by...
19 / 09 / 2019
